What is ASAN's DCF valuation?

Asana Inc (ASAN) DCF Valuation Analysis

Executive Summary

As of May 29, 2025, Asana Inc has a Discounted Cash Flow (DCF) derived fair value of $0.00 per share. With the current market price at $18.29, this represents a potential upside of -416.8%.

Key Metrics Value
DCF Fair Value (5-year) $0.00
DCF Fair Value (10-year) $0.00
Potential Upside (5-year) -327.2%
Potential Upside (10-year) -416.8%
Discount Rate (WACC) 7.5% - 9.9%

Financial Performance & Projections

Revenue Trends

Revenue is projected to grow from $724 million in 01-2025 to $2946 million by 01-2035, representing a compound annual growth rate of approximately 15.1%.

Fiscal Year Revenue (USD millions) Growth
01-2025 724 11%
01-2026 764 6%
01-2027 939 23%
01-2028 1155 23%
01-2029 1372 19%
01-2030 1616 18%
01-2031 1859 15%
01-2032 2139 15%
01-2033 2400 12%
01-2034 2669 11%
01-2035 2946 10%

Profitability Projections

Net profit margin is expected to improve from -35% in 01-2025 to -31% by 01-2035, driven by operational efficiency and economies of scale.

Fiscal Year Net Profit (USD millions) Profit Margin
01-2025 (256) -35%
01-2026 (258) -34%
01-2027 (312) -33%
01-2028 (378) -33%
01-2029 (443) -32%
01-2030 (515) -32%
01-2031 (590) -32%
01-2032 (677) -32%
01-2033 (758) -32%
01-2034 (841) -32%
01-2035 (926) -31%

DCF Model Components

1. Capital Expenditures (CapEx)

with a 5-year average of $27 million. Projected CapEx is expected to maintain at approximately 8% of revenue.

2. Depreciation & Amortization

Depreciation is based on an average useful life of 5 years for capital assets.

Fiscal Year D&A (USD millions)
01-2026 28
01-2027 35
01-2028 53
01-2029 74
01-2030 98
01-2031 117

3. Working Capital Requirements

Net working capital is expected to increase gradually, with projected changes affecting free cash flow.

Components Average Days
Days Receivables 50
Days Inventory 0
Days Payables 45

4. Free Cash Flow Projections

Fiscal Year EBITDA Tax CapEx Change in NWC FCF
2026 (251) (3) 64 16 (328)
2027 (302) (4) 79 18 (395)
2028 (356) (5) 97 24 (473)
2029 (407) (5) 115 30 (547)
2030 (460) (6) 136 28 (618)

DCF Valuation Parameters

Key Assumptions

  • Discount Rate (WACC): WACC / Discount Rate (selected: 7.5% - 9.9%)
  • Long-Term Growth Rate: Long-term Growth Rate (selected: 3.0% - 5.0%)
  • Terminal EV/EBITDA Multiple: 20.6x (based on peer average)

Valuation Summary

Valuation Method Fair Price (USD) Potential Upside
5-Year DCF (Growth) 0.00 -327.2%
10-Year DCF (Growth) 0.00 -416.8%
5-Year DCF (EBITDA) 0.00 -100.0%
10-Year DCF (EBITDA) 0.00 -100.0%

Enterprise Value Breakdown

  • 5-Year Model: $(9,829)M
  • 10-Year Model: $(13,653)M

Investment Conclusion

Is Asana Inc (ASAN) a buy or a sell? Asana Inc is definitely a sell. Based on our DCF analysis, Asana Inc (ASAN) appears to be overvalued with upside potential of -416.8%. The company's strong projected growth in revenue and profitability, coupled with consistent capital expenditure, supports our positive outlook on its intrinsic value.

Key investment drivers include:

  • Expanding profit margins (from -35% to -31%)
  • Steady revenue growth (15.1% CAGR)
  • Strong free cash flow generation

Investors should consider reducing exposure at the current market price of $18.29.